Tag Archives: NFC
Visa and Samsung in mobile money pact
Two biggest names in their fields come together
Visa and Samsung have joined forces in a bid to accelerate user adoption of mobile money along with the take-up of NFC ‘tap-and-pay’ technology. The Visa Samsung global alliance signals the first of its kind between a leading NFC handset manufacturer and payment organisation. Under the deal, Samsung will preload Visa’s pay Wave app on to its NFC smartphones, making it easier for consumers and financial institutions to link their new handsets to their bank accounts. Continue reading
Posted in Samsung, mobile money, mobile news
Tagged mobile money, NFC, pay Wave, Samsung, visa
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Motorola promotes RAZR HD to the UK
Rating: We think its NFC capabilities will work at MWC 2013
Just days before the industry’s most crucial trade show – MWC Barcelona, Motorola Mobility decided to announce the availability of its latest RAZR handset – the HD, into the UK. There’s no actual mention of this handset being ‘ranged’ by any of the UK’s networks – only a list of mainly online suppliers. What is even more curious is that – despite hyping its 4G capability as one of the RAZR HD’s main features, there’s no mention of it being compatible with the UK’s only working 4G network – EE. Well, we reckon it is anyway. Plus we think if you got yourself one right now it would work with the MWC NFC app despite not being on the official list. Continue reading
GoMo discovers a NFC campaign that actually works
Rating: Tap4 Offers spotted on London overground train
Here at GoMobile Towers we were beginning to think that something was amiss with Motorola’s NFC [Near Field Communication] capability inside our loan RAZR I (the one with Intel inside). However, to our great delight, it worked perfectly with a service called Tap4 Offers which is apparently operated by KBH – an on-train media company. The campaign is particularly interesting because of its breadth. Not only can you ‘tap’ with an NFC enabled handset, alternatively you could scan in the QR code or text 0000 to the shortcode 78400. The campaign appears to be running in conjunction with London’s South West Trains overground rail company. Continue reading
Posted in Featured, Mobile Ad&Mktg, Motorola, NFC
Tagged KBH, Motorola, NFC, on train media, RAZR i, Tap4 Offers
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Learn how to build your own campaign @ US NFC Bootcamp
Rating: Get NFC Savvy just before MWC Barcelona 2013
Understandably, with more and more devices offering NFC capabilities, OTA Training reckons that now is the time to leverage the power of NFC (Near Field Communication) to reach target audiences and create an appealing customer experience. Hence it is organising the NFC Bootcamp in Irvine/Los Angeles, USA. The timing may just be perfect because the event is taking place on February 20th – 21st [2013] just days before the MWC show in Barcelona, Spain. NFC technology will form a part of the mobile and cellular industry’s leading showcase this year, of course. Continue reading
Reatilers will migrate their adspend to mobile
Rating: Retail websites still not mobile friendly enough, says Juniper
Reacting to mainly poor recent experiences on the High Street, retailers will almost double the $28 billion annual spend by on mobile marketing expected for 2013 to $55 billion by 2015. This is one of the key findings in a report entitled, ‘Retail mCommerce: Mobile & Tablet Marketing, Advertising & Coupon Strategies 2013-2017′ from Juniper Research. The report also found that adspend on both tablets and smartphones is continuing to grow strongly. Retailers (most notably in North America and Western Europe) are migrating their own adspend to digital in general, and mobile in particular, Juniper says. Continue reading
Posted in Mobile Ad&Mktg, NFC, augmented reality, retail
Tagged adspend, AR, Dr Windsor Holden, Juniper Research, NFC, retailers, web site optimisation
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Confusion reigns over NFC services @ MWC 2013
Rating: The list of NFC handsets has gone AWOL
We’re glad to discover, here at GoMobile Towers, that it wasn’t just us who has been blissfully unaware that Motorola’s RAZR i (with Intel inside) actually supports NFC [Near Field Communication]. We’ve written about our experiences with NFC and the RAZR i previously here. However, the GSMA – which organises the world’s largest cellular and mobile conference in the shape of the Mobile World Congress (MWC) in Barcelona, plans to focus big time on NFC at the next show in February [2013]. To this end, the GSMA had produced a list of handsets which ‘already support’ NFC to help attendees. It was formerly found here. It has temporarily disappeared. Continue reading
GoMo’s surefire predictions for 2013
Rating: Ready? Apple will launch an iPhone 6 in 2013
Here’s our surefire prediction for 2013. Apple will launch a smartphone with a model name of the iPhone 6. We’re cheating here, of course. Firstly, we aren’t saying that it will be the next iPhone model because it might call that the iPhone 5S or 5G, or something. Secondly. we are basing this prediction on comments made by Sasha Barron Cohen, aka Ali G of Staines. (See video below). Another prediction is that Nokia will be taken over – probably by Microsoft, if it doesn’t finally start offering Android based handsets. Continue reading
Posted in Apple, MWC, Samsung
Tagged Apple, iPhone 6, MWC 2013, NFC, nokia, Stephen Elop
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In Bev utilises mobile technology again – this time with NFC
Rating: High tech poster for Beck Vier beer found in Boys Room
Re-enforcing our assertion that in the UK the drinks industry is leading the way when it comes to utilising mobile technology for product marketing and promotions, GoMobile News came across another mobile friendly poster. We alluded to this in a previous story here we spotted this particular promotional poster for Beck Vier lager in the Boys room at the Slug & Lettuce pub at Clapham Junction [London]. We notice that. once again, it is In Bev, the brewer, behind the promotion as was the case with the Greene King/Stella promotion we mentioned here. This time the poster not only used a QR code but it also employed an NFC chip. Unfortunately, we didn’t manage to get the NFC chip to work. Continue reading
Posted in Mobile Ad&Mktg, Mobile barcodes, NFC, neo media
Tagged Alan Gabba, Becks, in Bev, Neomedia, neoreader, NFC, RAZR i, Udozi, Vier
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GoMo finally discovers NFC inside Motorola RAZR i
Rating: Except it didn’t work too well, whoops
Our trusty Motorola RAZR i (XT890) – the version with an Intel chip inside, recently announced that there was a OS (Android) upgrade available. We took advantage of this event and then decided to see if we could work out what 81.5.39001 offered us that the previous version didn’t. BTW, it doesn’t take this RAZR to version 4.1 (jelly Bean). You’re own your own with regards to new facilities because we could find no fancy new services that the upgrade had provided. But – by mistake, we suddenly noticed that support for NFC (Near Field Communication) had been present all the time. Naturally,we rushed to try this new feature out. Sadly, we didn’t get very far. Continue reading
Posted in Featured, Intel, Motorola, NFC, mobile news
Tagged Android Beam, Motorola, NFC, RAZR i
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Last chance to win a free NFC developer day pass
Rating: Excellent excuse for visiting San Francisco, too
This is very definitely a case of get your skates on for any North American app developers (or those who just would like to visit San Francisco to learn all about Near Field Communication (NFC).
The organisers (WIMA) are offering ten free workshop passes in a free draw but you have to fill out a short form online here by today [Tuesday November 13th 2012]. If you don’t feel lucky then there’s a way of getting the day passes cheaper. GoMobile News is not sure if everyone has received this but if you use the discount code WIMAUS12, you should get a 20 per cent discount off the normal ticket cost. Continue reading
Posted in Conferences, Mobile applications, NFC, WP8, mobile developers, nokia
Tagged app discovery, app launching, cross-platform, multi-user gaming, NFC, nokia, proximity
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2nd WIMA NFC USA
[ November 27, 2011 9:00 am to November 29, 2012 7:00 pm. ] Organiser: WIMA
Venue: San Francisco Arirport Marriott Waterfront Hotel
Location: San Francisco, USA
Web: www.wima.mc
For WIMA NFC USA 2012 WIMA is building on previous innovation and enabling greater business opportunities within the event by adding new and exciting elements to drive forward the NFC ecosystem. Continue reading
Microsoft fights back with Windows Phone 8
Rating: Kid’s Corner could be the dark horse here
Microsoft finally introduced the much-heralded Windows Phone 8 (WP8) yesterday [October 29th 2012] – waiting three days after the official launch of Windows 8 itself. We’re not quite sure why. After all, the new versions of Windows all boast a similar look and feel, the same technology core, plus the same built-in SkyDrive cloud service. Microsoft says Windows Phone 8 is built to work seamlessly with Windows 8 PCs, Microsoft Surface devices and the Xbox 360 console. It didn’t say which version of the Surface, though. At the Press conference in San Francisco (a place usually more associated with Apple), Microsoft showcased WP8 handsets from Nokia, Samsung and HTC. In terms of what WP8 offers, we’d say the latest version of this mobile OS seems to have three main new features: – Live Apps; Rooms; and Kid’s Corner. It also pumped up the Windows Phone Store. Continue reading
Posted in App stores, HTC, Microsoft, Mobile OS, NFC, Samsung, mobile payments, nokia
Tagged ATIV Odyssey, HTC, Kid's Corner, Live Apps, love cheats, Microsoft, NFC, nokia, Rooms, Samsung, Windows Phone Store
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Guest Post: The absence of NFC on the new iPhone is not a blow for the industry
by Miles Quitmann, md with Proxama
It’s telling that the absence of NFC on the new iPhone 5 hasn’t been much of a surprise to those of us who have observed Apple’s progress in this area. And Yes, it would have been great if Apple had included NFC; but is that really going to obstruct the march of NFC? We don’t think so. The vast investment in NFC mobile contactless payments and services is not going to wane. And with the NFC-enabled Android, Windows 8 and RIM handsets dominating the smartphone market are we going to see clear water emerge between them and the iPhone? NFC is going to progress at a pace without Apple. This could be Apple’s loss. Continue reading
Posted in Apple, Featured, NFC, iphone, mobile payments
Tagged Apple, Device Fidelity, iCaisse, iPhone 5, Miles Quitmann, NFC, Phil Schiller, Proxama
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