Tag Archives: omniture
Omniture releases analytics service for iPhone applications
Rating: Applications can now be analysed like advertising campaigns
SiteCatalyst, the real-time mobile analytics engine from Omniture, is being extended to include iPhone applications. App developers and marketers will be able to access information from their applications about user click-rates, page view and purchases. With this information applied to the life-cycle of an app, it will [...]
Posted in Mobile Ad&Mktg, mobile analytics
Tagged iphone, mobile advertising, mobile analytics, Mobile Marketing, mobile metrics, omniture
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Omniture analytics engine SiteCatalyst comes to Android
Rating: Real-time access to analytics reports now available on Android
Analytics company Omniture has announced that its software-as-a-service analytics product, SiteCatalyst, will soon be accessible on Android. Omniture SiteCatalyst for Google will be available for download through Android Market.
This product has been available on web phones since July, and on iPhone since October. Since SiteCatalyst is a [...]
