Mobile advertising is accelerating says Out There Media

The last time I spoke to mobile advertiser Out There Media, it was planning a Singapore office and a moderate European expansion - among other things. Things have rather picked up speed since then. I managed to grab 15 minutes of CEO Kerstin Trikalitis’ time at Mobile World Congress, for a quick fire update on the snowball effect that has been taking place in operator advertising.

@MWC Vimpelcom chooses Out There Media for Mobile Advertising

European mobile advertising company Out There Media has partnered with VimpelCom in Russia. The partnership is for Out There Media’s Mobucks mobile advertising platform. From the top of my head this is the thirteenth operator partnership that Out There Media has secured since its launch.

Indian Mobile Advertising Company MKhoj rebrands to InMobi and starts fighting for European market share

Europe is a vital, exciting and high-value market for mobile advertising. Over the past year AdMob has strengthened its presence in the UK; BuzzCity has set up in Paris; Adfonic has launched in the UK. On top of that 3rd Screen, Nokia Ads and Yahoo are all strategically placed in London, Berlin or Hamburg to capture Europe.

Catch up with Kerstin Trikalitis of Out There Media mobile advertiser

We recently had a catch-up briefing with Kerstin Trikalitis, Co-CEO of Out There Media. The mobile advertising agency recently had big successes in Eastern and Central Europe. We wanted to know what Out There has been up to, and what it has planned next. And Kerstin had some very tasty little tidbits about where Out There is planning on expanding to…

Mobile Advertsing: Velti revenue up on Telefonica deal

An interesting article in Reuters today about Velti made me take a closer look at the company and create a quick SWOT analysis (see below).

Mobile advertiser Out There Media seizes more eastern territories with Ukrainian operator deal

Mobile advertiser Out There Media today announced it has become the Mobile Advertising partner for the Ukraine’s largest mobile operator - Kyivstar. The network has almost 23 million subscribers, and has signed a non-exclusive deal to publish advertising inventory through Out There’s mobile ad platform, MoBucks.

Bulgaria’s M-Tel mobile operator embraces mobile advertising with Out There Media

The Bulgarian mobile operator M-Tel (with the Vodafone live portal) has chosen mobile advertising company Out There Media to launch a platform that will make Bulgaria open to mobile advertising.

How?
Basically, Out There media is the platform. That means that its Mobucks marketplace will enable brands or agencies to monetize their inventory via mobile. Out There [...]

Out There Media takes over Vodafone Live! Greece’s entire mobile ad operation

Out There Media released some pretty significant news across Europe today. Initially I was confused by the press release which wasn’t very clear, but a phone call from Out There’s Co-CEO Kerstin Trikalitis and Ted Lelekas, VP Communications cleared everything up. Their news is that Out There Media is now the exclusive mobile advertising partner [...]

Mobile Advertising Agency Out There Media launches Mobucks™ AdFund with Mobile Operator Vip in Croatia

Global mobile advertising company Out There Media pushes the envelope in Croatia with latest mobile operator deal with Vip Croatia
Innovatively named “Tomato Plus” mobile ad-funded tariff is to change the shape of the Croatian mobile advertising industry
 
Mobile Operator Vip Croatia  (www.vipnet.hr ) (member of mobilkom austria group) and mobile advertising leader OutThere Media (www.out-there-media.com) have [...]

Out There Media Mobile Advertising- making waves in Eastern Europe

One company lead by two women is making waves in Eastern Europe, Central Europe and Greece in the mobile marketing space. The company is called Out There Media.

So last night I saw an unfinished press release from Out There Media and several huge new deals. I think one is coming out today. It is for [...]

Mobile Advertising: Alexandra Deutsch Out There Media

So after bumping into the usual suspects Paul Goode (M:Metrics) and Carl Taylor (3) I bumped into Alexandra Deutsch from Austrian Mobile Advertising Company Out There Media.

She asked me how I was, and I said, “stressed by great” and then I asked her and she said, “stressed but great!”
Apparently some huge things are happening [...]

Mobile Advertising Oh Vienna and the mobile networking

So, as readers will know - I used to work in Vienna. I used to be in Marketing at Max.mobil now T-Mobile Austria in 1995-1997. I loved it and I loved Vienna.

So today at Mobile Marketing Forum I met Alexandra Deutsch. I wrote about her company Out There Media in the past and I also [...]

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