GS1 MobileCom claims extended packaging is real
Rating: Defining how cameraphones interact with retail packaging
The wheels are slowly grinding towards standards for the use of mobile-friendly barcodes by retailers on a global basis. That’s what the GS1 MobileCom working group is hoping to achieve, thanks to a recent meeting in Paris. The claim is that ‘Extended Packaging’ is now a reality.
Vanderlei Roque [...]
Five companies join forces for huge mobile barcode push
A joint agreement has been announced between Modavox, DuPont, Scanbuy, Graphic Packaging International and Augme Mobile. What have these five companies gotten together for? To promote mobile barcodes on packaging for goods.
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GoMo News: Mobile News on mobile marketing, mobile advertsing, mobile barcodes. Daily mobile news and analysis for mobile thought leaders.
Sponsors
Contact
- Bena Roberts | Editor and Founder
- Cian O'Sullivan | Reporter
- Press Releases
-
Advertising
- Bena: +49 171 262 4063
- Bena: @benaroberts
- Sinead: +353 51 302923
- Tony Dennis | Freelancer
Events
- No events.
About
GoMo News: Mobile News on mobile marketing, mobile advertsing, mobile barcodes. Daily mobile news and analysis for mobile thought leaders.
