Tag Archives: Play

Guest Post: Is the Nokia X seeing stars?

by Vasileios Tziokas, marketing manager, Upstream

Nokia’s attempts to break into emerging markets bore fruit in the shapely form of the X. The device combines what Nokia considers to be the best of Android with what makes Nokia the third most desired brand in India – great style, great heritage and a simple UI. In fact, 17 per cent of Indian consumers polled in our [Upstream's] latest consumer attitudes report said they would like to buy a Nokia as their next phone. Compare that to China where only 4 per cent of consumers lust after a Nokia handset, and you would imagine that the Nokia X would sell much more easily in India than it would in China. Continue reading

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OTT players hit by change in UK VAT loophole

Amazon & Apple may raise prices on digital music sales

In a move which will at least bring some satisfaction to Blighty’s [UK's] MNOs [Mobile Network Operators], the UK Chancellor has moved to close a tax loophole. The major OTT players such Amazon, Apple & Skype, take advantage of the tax system to pay their VAT bills in an EU country where charges are low. For example, in Luxembourg the VAT rate is a mere 3 per cent whereas in Britain it is currently 20 per cent. New rules will mean that Brits Revenues & Customs will be able to levy 20 per cent VAT on downloads executed in the UK. OTT players could respond by raising prices. Continue reading

Posted in Amazon, Apple, Financial, Music, OTT, Skype, nokia | Tagged , , , , | 1 Comment

2 new indexes for game/app marketers launched

Fiksu aims to help marketers gauge the true mobile costs

In order to help app and game marketers reach their user acquisition goals, Fiksu has created two new indexes. These are designed to help app marketers analyse and benchmark mobile app advertising strategies, with an eye on engagement. The new Fiksu Cost per Install (CPI) index focuses on download costs, measuring the cost per app install directly attributed to advertising. The second new Fiksu index measures the Cost per App Launch. It focuses on engagement and ongoing value, tracking the cost of each repeat app launch over time. Significantly, over Xmas the price difference in reaching Android users rather than iOS users disappeared, Fiksu found. Continue reading

Posted in App stores, Apple, Mobile Ad&Mktg, Mobile Marketing, Mobile applications, android, google, iOS | Tagged , , , , | Leave a comment

GoMo loads Android version of Netflix onto BlackBerry Q5

Running Android apps under BB10 10.2.1 is easy

Having read that Nokia claims that around 75 per cent of Android apps will run straight ‘out-of-the-box’ on its AOSP [Android Open Source Project] based X platform reminded GoMo News, that we haven’t tried the same trick with BlackBerry 10. So we tried to identify an iconic Android app that appears to be missing from the BlackBerry World app store and came up with Netflix. Given that it requires video streaming, we consider this a suitable challenge. We loaded the Android app onto a Q5 and it worked without modifications. Continue reading

Posted in Amazon, App stores, BlackBerry, Mobile OS, android, nokia | Tagged , , , , , , , | 1 Comment

Anti-distraction apps to beat information overload

Why is Google Ventures man disabling an iPhone anyway?

A very intriguing article in the London Evening Standard here entitled ‘Get your devices in order with apps to help you switch-off’. It’s basically about the latest fad amongst Londoners who are basically dumbing down or turning off their smartphones in order to beat the effects of information overload. We suspect that the author, Phoebe Luckhurst, is a bit of an Apple iPhone fan because she seems to have missed a massive irony. What is a design partner from Google Ventures doing with an iPhone in the first place? Frankly we are not remotely surprised he decided to dumb down an Apple device. Continue reading

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Tweakker granted international patent for its smartphone connectivity technology

Unique smartphone-agnostic technology for automating APN configuration
settings from power-up eliminates the most costly issue facing device
manufacturers, network operators and MVNOs and could become the instant
connectivity powerhouse for the billions of next generation devices

Press release

November 4th 2013. Mobile connectivity leader Tweakker www.tweakker.com has announced that its cloud-based connectivity technology and companion device app providing automated APN connectivity settings for traditional and over-the-top [OTT] network services has been granted a global patent (PCT/DK2013/050230) under the Patent Co-operation Treaty (PCT) of the World Intellectual Property
Organisation (WIPO). The technology is patent-pending and is currently available for Android OS and Tweakker is inviting other OS vendors to contact the firm to be part of the product roadmap. Continue reading

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Roll out of BBM for Android & iOS in total chaos

Unreleased Android version to be disabled, iPhone version paused

What a fine mess. BlackBerry has now admitted that prior to the ‘official’ launch of BBM for Android, an unreleased version of the BBM for Android app was posted online. This apparently wreaked havoc. So BlackBerry intends to disable the unreleased Android app. Astonishingly, some 1.1 million Android handsets became active users of BBM in the first eight hours with the unreleased version. Hence the company has paused “the global roll-out of BBM for Android and iPhone.” However, BBM for iPhone had already been released in several countries worldwide before BlackBerry began pausing – one of them being India and the last being the UAE. Continue reading

Posted in App stores, BlackBerry, Featured, India and Asia Pacific, Mobile Messaging, iOS, india, iphone | Tagged , , , | Leave a comment

GoMo uncovers some kind of South African WhatsApp scam

Lures you into a ZAR 7 a day dating site

Here at GoMo Towers we received what initially appeared to be a rather innocuous request for publicity for a South African web site which you can find here. It seemed to be offering Whatsapp-like messaging facilities to those who are unable to load the official WhatsApp mobile app. However, on closer inspection this whole thing appears to be some kind of scam from an individual who is attempting to persuade South Africans to sign up to a dating site. The dating site in question is Vaaloo.com and the site does appear to be operated by a Spanish based company called Flexiba. If you want to sign up for a dating service – fine. But this doesn’t look to have anything to do with Whatsapp. Continue reading

Posted in App stores, Mobile Messaging, Ovi, mobile news | Tagged , , , , , , | 5 Comments

Upgrading Android users need clear path to their apps

Migrating your addressbook is easy – but what about all your installed apps?

On a regular basis, GoMo News has to migrate from one smartphone to another. Formerly, this used to involve major traumas because it wasn’t possible to save our entire addressbook onto a circa 100 entry SIM card. Now – thanks to storing our contact information on Google, we can easily migrate between handsets. Even to a BlackBerry or a Windows Phone 8 (WP8) handset such as a Nokia Lumia. The major obstacle presently, however, is how to take all of your favourite applications with you as you ‘upgrade’ to a new smartphone? Thanks to Prestigio, we may well have spotted a solution. Continue reading

Posted in BlackBerry, Motorola, WP8, android, google | Tagged , , , , , , , , , , , , | Leave a comment

Google adds Play into Mobile App Analytics

Also provides Tag Manager to update apps already on the app store

Google has updated its Mobile App Analytics facility to integrate it fully with Google Play – the former Android Market. This facility is aimed at aiding both app developers and marketers and provides insights into both Android and iOS apps. It can now measure metrics at all stages: – acquisition, engagement and outcomes like in-app purchases. Continue reading

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Microsoft overtakes Google in direct billing stakes

Not only the future but the present, too

The guys running the Windows Phone development blog here have come up with some very interesting stats on the WP ecosystem since the launch of Windows Phone 8. Microsoft has seen  over a 100 per cent increase in app downloads and a nearly 140 per cent increase in paid app revenue. However, the most interesting revelation is that Windows Phone has added 15 new mobile operator billing partners since August 2012, That brings its total number of supported partners to 25 in 19 markets – which actually surpasses Google Play. As Michael Whelan, CEO with txtNation, points out, “Operator Billing is not only the future, it is the present.” It’s obviously the way to go. Continue reading

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A quicker way to re-install favourite Android apps

Rating: The fastest method GoMo could come up with

In a separate story here, GoMo News was describing the joys of moving the contact entries from one Android handset to another. One of the options we considered to remove the addressbook entries was a remote wipe. That facility used to be part of Motorola Blur but the latest RAZR HD doesn’t support Blur. The obvious answer is to install a remote wipe app but that means migrating all your favourite apps from one handset to another. Continue reading

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How to recover from 2,700 entries in an Android addressbook

Rating: Fun and joys of migrating from one Motorola RAZR to another

Unlike rival publications, when GoMo News tests hardware it’s from a real world perspective. No quick run-down of a phone’s specs followed by a cursory glance at its screen for us. Here we’ve been trying out Motorola’s RAZR HD smartphone. Ironically, it looks such a cool Android phone that many people assume it must be a Samsung Galaxy of some kind. However, we want to share with you some of the downsides of migrating from one Android handset to another. As well as having to reinstall our favourite apps all over again, although it might sound unbelievable we ended up with 2,700 entries in the Android addressbook. Continue reading

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BBC confirms you can’t watch F1 on a WP7 phone

Rating: No iPlayer support but Android tab bugfix

Those hoping to follow the Formula One motor race today [September 2nd 2012] at Spa Francorchamps on a Windows Phone 7.5 (W7 Mango) smartphone are going to be very disappointed. The Beeb (BBC) has told WP Central here in no uncertain terms that it has no plans to develop a version of its iPlayer app for the Microsoft mobile OS for the foreseeable future. What’s more the broadcaster is adamant than there’s a bug in the mobile Internet Explorer app which Microsoft hasn’t fixed despite knowing about it for at least 12 months. Fortunately, GoMobile News has stumbled across a bug fix for those with Android tablets who aren’t be served the iPlayer download correctly. Continue reading

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So, Android Market rebrands to Google Play

Rating: Move may backfire as sounds more like games store

It’s right up there with Microsoft getting Windows users to click on the Start button when they need to switch the computer off. Renaming the Android Market to Google Play doesn’t seem to have been thought through properly. When GoMo News‘ loan Motorola Razr volunteered to download the new client ‘Play Shop’ yesterday [March 12th 2012], we were quite astonished. Market is such an obvious place to look for suitable apps. Why would anyone searching for mobile security software think to look in the Play Shop? It just sounds as if Google wants to flog more games software. Continue reading

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