Tag Archives: search

Guest Post from Yanna Sigenlaub, Vice President of marketing for LTU – The battle of print to mobile

Published on Tuesday, February 21st by Youlmae Lee

About Yanna Sigenlaub

Yanna Sigenlaub is vice president of marketing for LTU technologies and directs all global marketing and corporate communications efforts. She is responsible for helping to cultivate opportunities in new and existing markets and also oversees partner and developer relations. Yanna has been critical in guiding LTU technologies direction into mobile marketing and for the mobile visual search solution, pixlinQ. Continue reading →

Posted in Mobile Ad&Mktg, Mobile Marketing, Mobile applications, mobile news | Tagged Analysis, classification, codes, LTU, NFC, qr, retrieval, search, tech, Technologies | Leave a comment

Guest Post from Magnus Jern, CEO Golden Gekko – What is the cost of mobile app development?

Published on Friday, February 17th by Youlmae Lee

About Magnus Jern, CEO & Founder Golden Gekko

Magnus is responsible for the overall strategy and commercial roadmap for Golden Gekko usually spending his time travelling between offices and clients. He has over 10 years experience with content strategies, online marketing, search, location based services, app development and mobile marketing for global consumer brands, directory companies and mobile operators across the world. Prior to founding Golden Gekko Magnus worked as a senior manager at Vodafone where he was responsible for developing the global mobile advertising proposition and marketing strategy for Vodafone’s consumer services including services such as mobile TV, mobile music and casual gaming that generated more than €1.4Bn in 2006. Before this Magnus worked in several marketing and strategy roles at Vodafone, Orange, Driftbolaget and Framfab. He is also the co-founder of seven other start-ups whereof one was sold in 2001, the second one went public in 2003 and he currently serves as chairman for two. Continue reading →

Posted in Mobile Ad&Mktg, Mobile Marketing, Mobile applications, mobile news | Tagged content strategies, Gekko, Golden, gomonews, location, magnus jern, marketing, mobile, Online, search, service | 8 Comments

Guest Post from James Bentham for MIG, Top 10 Mobile Marketing Mistakes

Published on Thursday, February 16th by Youlmae Lee

About James Bentham

James Bentham is a UK blogger writing on behalf of Mobile Interactive Group, experts in mobile technology and service provision. He specialises in writing about technology/business topics and has over 6 years’ experience in creating web content.

Search Laboratory Ltd – Global Search Marketing

http://www.searchlaboratory.com Continue reading →

Posted in Mobile Ad&Mktg, Mobile Marketing, Mobile applications, mobile news | Tagged blog, browser, gomonews, group, Interactive, Laboratory, m-commerce, marketing, mobile, search, UK | Leave a comment

Google Search is Changing

Published on Tuesday, January 24th by Youlmae Lee

Google recently released Real-Time Insights Finder -fast, free marketing tools to help you data mining in real time. Don’t just guess anymore, know how it works!
The Google video below will describe more
One more, if you were surprised by seeing scarly detail from google search, here’s the reason. Google search has been changed, more persnalized: personal results, profiles in [...]

Posted in Mobile Marketing, google, mobile news | Tagged data, finder, gomonews, google, marketing, plus, search, web | Leave a comment

Cortexica gives its API away for free

Published on Friday, September 9th by admin

Rating: Visual search tech targets mobile app developers

Cortexica Vision Systems has decided to distribute its VisualSearch API to mobile app developers for free until 1st January 2012. The company is convinced this move will find favour with developers. Controversial former head of NeoMedia and now CEO with Cortexica, Iain McCready, commented,” We’re confident that after trialling the API for free, they [developers] will want to keep using our technology in their mobile applications.” Continue reading →

Posted in Mobile Search, Mobile applications, iOS, mobile developers | Tagged Anil Bharath, Cortexica Vision Systems, iain mccready, Imperial College, Jeffrey Ng, mobile apps, search, tesco, visual | Leave a comment

xAD and go2 combine local search and mobile advertising

Published on Wednesday, March 9th by Cian O' Sullivan

Today sees the coming together of two companies that GoMo has monitored for some time. Local search expert go2 Media has just been acquired by local mobile advertising service xAD – the major result of which will be the placement of xAD ads across all of go2 Media’s mobile network partners. Continue reading →

Posted in Mobile Ad&Mktg, Mobile Marketing, Mobile Search, mobile news | Tagged advertising, go2 media, marketing, mobile, mobile advertising, Mobile Marketing, Mobile Search, search, xad | Leave a comment

Mobile advertising and marketing hot news: games, cars and local search

Published on Monday, February 28th by Cian O' Sullivan

Welcome to the Monday round-up of the hottest mobile marketing and advertising stories here on GoMo News! Motorola is driving more ad options for developers in China; in-game ad company Tap Me plans to revolutionize mobile game ads; and much, much more… Continue reading →

Posted in App stores, China, Mobile Ad&Mktg, Mobile Agencies, Mobile applications, mobile developers, mobile news | Tagged advertising, Amobee, China, Golden Bytes, goldspot media, marketing, MIG, mobile, mobile advertising, mobile games, Mobile Marketing, Mobile Search, Motorola, search, tap me, taptap, toyota | 1 Comment

ExpertMaker and the mobile search for knowledge

Published on Tuesday, January 18th by Cian O' Sullivan

You could say that about 90% of the knowledge that exists is not searchable today, either on-line or on mobile. There are plenty of facts online, but expert knowledge such as humanlike product recommendations, personal advice or even diagnosis or analysis are not generally available. Continue reading →

Posted in Mobile Search, Mobile applications, mobile news | Tagged expertmaker, mobile, Mobile Search, search | 1 Comment

NeoMedia’s crystal ball misses eBay

Published on Thursday, December 30th by Tony Dennis

Rating: The mists are clearing and we see a licence fee emerging

So much for NeoMedia‘s Crystal ball. The company recently outlined what 2011 has in store for 2D mobile barcodes. Curiously, however, there was absolutely no mention of eBay which is strange given that news leaked out a mere two days after its predictions that eBay has just licensed a whole bunch of NeoMedia’s patents. The burning question, therefore, is why has eBay suddenly decided to take out such options? The answer is that nobody really seems to know. Continue reading →

Posted in Mobile Search, Mobile barcodes, iphone, neo media | Tagged barcode, eBay, iphone, Neomedia, patents, redlaser, search, SEC | 12 Comments

Ask.com launches mobile application – too little too late?

Published on Monday, November 8th by Cian O' Sullivan

This weekend has seen the launch of a mobile application from Ask.com – an extremely popular on-line questions and answers service. The app looks good (we’ll get into more details after the break), but Ask.com is going mobile quite late, and there are already a lot of answers services up and running. We take a look at what Ask.com has to offer, and who the competition is. Continue reading →

Posted in Mobile Search, Mobile applications, SMS, mobile news | Tagged ask jeeves, ask.com, mobile app, mobile application, Mobile Search, mobile text, search, SMS | 2 Comments

Mobile advertising and marketing hot new: search, bikes and Dell

Published on Friday, November 5th by Cian O' Sullivan

Here’s the daily round up of the hottest mobile marketing and advertising stories from GoMo News! Mobile search is kicking the hell out of app advertising revenue; Yell launches promotional app for London bicycles; and more… Continue reading →

Posted in Mobile Ad&Mktg, Mobile Marketing, mobile news | Tagged advertising, BlackBerry, coupon, Dell, marketing, mobile, mobile advertising, mobile app, mobile coupon, Mobile Marketing, Mobile Search, mobizou, search, yell | 1 Comment

Germany’s Match2Blue gets more into making matching with further investment

Published on Friday, October 29th by admin

Rating: More money, more parties and more matching!

Trying to make money out of location based services is equivalent to a policeman conducting breath-testing daily. You can never be sure of the outcome. However, having followed innovative Mainz start-up Match2Blue for over a year and even freelancing for the company briefly last year … this GoMo News hack turned up at their ‘funding party’ (in the exclusive Mainz Rheingold) Thursday evening and noticed a crackle in the air. Continue reading →

Posted in Mobile Search, Mobile applications, mobile location | Tagged location, lufthansa, Match2blue, matching, search, Stephanie Renda | 1 Comment

Check your facts on mobile: NBC and ChaCha team up

Published on Wednesday, September 1st by Cian O' Sullivan

FCU: Fact Checker’s Unit was a 2008 short comedy film with a fantastic premise: two overzealous fact checkers for a magazine break into Bill Murray’s house to determine whether or not it’s true that he loves milk. NBC studios have turned that short movie into a digital series of the same name – and it has teamed up with “mobile answering” service ChaCha to provide users with information about the show. Continue reading →

Posted in Mobile Marketing, Mobile Messaging, Mobile Search, mobile news | Tagged chacha, mobile, Mobile Search, mobile text, nbc, search, SMS, text | 1 Comment

Mobile SEO: corporate mobile websites are terrible

Published on Tuesday, August 24th by Cian O' Sullivan

A recent study by German digital marketing company Online Marketing Solutions AG (OMS) has shown that state of mobile websites there needs a lot of attention. Even amongst companies that have an optimized site, the SEO is often very poor – and OMS has some clear ideas why. Continue reading →

Posted in Mobile Search, mobile news, mobile seo | Tagged DAX, mobile internet, Mobile Search, mobile seo, Mobile Web, mobile website, online marketing solutions, search, seo | 2 Comments

Location mobile search Poynt adds Thomson Local results

Published on Monday, August 23rd by Cian O' Sullivan

Poynt is a location-based search service for smartphones, and today it has announced a new deal with Thomson Local. Thomson has been a local business directory provider in the UK for 25 years now, and has had an on-line presence since 2003 – and all of that information will now be available on mobile through Poynt. Continue reading →

Posted in Mobile Search, Mobile applications, mobile location, mobile news | Tagged App, application, location, mobile, mobile app, mobile application, mobile location, Mobile Search, poynt, search, thomson local | 1 Comment