Unkasoft and mmChannel provide free mobile games to Simyo in Spain

mmChannel and Unkasoft become partners in 2009 and this one of their latest deals – providing free mobile games to MVNO simyo in Spain.
From the press release:
‘In-game advertising will be the most effective format in mobile marketing thanks to the interaction with the consumers’, Juan Antonio Muñoz, Unkasoft founder.
What we think?
This is brilliant news [...]

GoMo News Billboard Un-Conference Agenda NeoMedia, MocoSpace, Smaato, Unkasoft and mPulse Media

Join GoMo News and Billboard for the networking un-conference of the year!  Open bar, presidential style panels and cool networking for a sophisticated audience.

I am delighted to announce that NeoMedia has underwritten the GoMo News Billboard Un-Conference on 31.03.09 2008.
Schedule:
Bar Opens 4.30pm – 6pm
4.30- Bena starts and introduces the Mobile Barcode Marketing Panel.
- NeoMedia CEO [...]

MoMo Peer Awards - amazing moment Unkasoft becomes a tiger!

Actions speak louder than words and this was my moment at the MoMo Peer Awards.  I am the presenter in yellow and Unkasoft’s Jaime is presenting. Find the tiger!

Mobile In-Ad Mobile Gaming company Unkasoft uses Microsoft AD Server Atlas for GameSpace Project

Earlier this week, the small yet dynamic Spanish mobile gaming business Unkasoft – that I have followed since they launched – announced a partnership with Microsoft for mobile advertising.

What is the deal?
Microsoft’s Atlas will be used for Unkasoft’s GameSpace mobile portal.
 
Instead of just re-writing the press release I twittered Juan Antonio Munoz-Gallego Co-Founder of UnKasoft [...]

Unkasoft Advergaming

I met with Unkasoft’s Juan Antonio Munoz-Gallego last week and once again he completely impressed me. I know its a plug -but this company rocks! Check out the video, I ran a GoMo advergaming campaign with them in February with amazing results.

The terms for in game mobile advertising

What are the ad funded game formats?
During Mobile World Congress, I mentioned how GoMo News was one of the first advertisers for Unkasoft’s new mobile game. The in-game advertising looks great. Unkasoft are a small Spanish company that I really like who have a simple but effective mobile gaming and advertising solution.

But I had a [...]

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