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We Love Mobile claims first outside Japan

Posted by Tony Dennis on Nov 9, 2009 18:00

Rating: Rich mobile codes, that is

Mobile advertising agency, We love Mobile, is claiming to be “using rich mobile codes … the first of their kind to be used outside Japan” for a campaign its masterminded for Colombia Records and the band, Passion Pit. Couldn’t see anything particular rich about the ‘Mobile QR’ codes, though.

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