Premier event for social & digital marketing professionals now days away
The Social and Digital Marketing Conference Europe 2014 [#SMWF] – the premier event for social and digital marketing professionals, is taking place in London’s Brewery March 31st to April 1st . This event is fast approaching and the speaker line-up is building up fast with more than 20 high profile speakers from across industry now confirmed for the event.
He’ll be looking at how to build a brand voice through social and the tricks for doing something a little different – whilst also empowering representatives within your company to share the same brand voice.
As another household brand name the presentation from Marks and Spencer’s head of social media - Julia Monro who is also likely to prove a key draw.
Her speech will look at the power of injecting social into the customer journey and the how to’s for doing so.
It will include a look at how to deliver and maintain engagement with a customer across multiple devices and channels – a key challenge for retailers and many other businesses currently.
Speaking at the Day One breakout session will be two of the mobile industry’s key representatives – Nokia’s head of social business, global – Clare Izhaky and Vodafone’s head of social media – Samuel Hall.
The session will be looking at how can you as a business ensure to achieve the full potential benefit of social technology.
Ever wondered how a brand primarily aimed at children uses social media to build and engage fans?
Appearing alongside Nike’s social media lead for Western Europe – Adam Field and Royal Philips’ global head of digital and social marketing - Blake Cahill, the panel will look at the challenges and techniques for attracting, engaging and converting fans to become brand advocates.
His breakout session will look at creating a dialogue with the customer in digital PR terms and how best to go about it.
These are just a few of the social media and marketing leads that we have sharing their expertise at the show – more are being added all the time.
If there is anyone you would particularly like to hear from get in touch with the SMWF team at firstname.lastname@example.org.
To book your tickets for SMWF and save 15 per cent off your pass with GoMo News use the discount code GOMO15 when registering here.