The Mobile Advertising and Marketing Analyst out now
Mobile Advertising and Marketing Analyst Jul 2007 - Headlines
for more information please contact: caroline@bkimedia.com
Rating: on fire
Cheat sheet for mobile ad inventory
Ad or advertising inventory, and associated terms, are words batted about the mobile industry all the time, but what exactly do they mean?…
Mobile Advertising is expanding in all directions. What does that mean for mobile operators?
At the time of writing, AdMob claimed to have served almost 4.5 billion ads. Yahoo! has been selected to push mobile ads on Vodafone live!. 3 has opened up its TV …
How did JumpTap achieve 100% ad inventory fill?
BKI Media received an email from CEO of JumpTap Dan Olschwang. The email explained in detail how JumpTap was moving forward in mobile search and advertising. Part of the email claimed 100% ad inventory …
What is Xiam’s competitive advantage?
Xiam is a mobile discovery company with a recommendation engine. It’s based in Ireland and has been in the public eye after securing deals with the likes of Orange, Qualcomm, Vodafone and trials with Telefonica and TIM…
Mobile advertising: where will the money come from?
If you listen to the hype, it’s all about the big brands Coca-Cola, Nike, car companies. Certainly they have the money and if anyone in mobile advertising wants to get press, then there is no surer way than being able to announce a deal of some sort with one of the big names. So where will the money come from…
Mobile advertising and the user experience: finding the right balance
SurfKitchen held a roundtable to discuss this tricky issue on 5th July. Here are the highlights. The debate was chaired by Ben Wood, director of CCS Insight…
O2’s moves in mobile coupons
O2 has plans for mobile coupons and barcodes beyond simply pushing barcodes to consumers. It is creating a VIP club initiative to support the sale, use…
GoMo News Headlines
Out there Media sign up Coca Cola for Mobile Advertising CampaignStupidvideos.com chooses Quattro Wireless to go mobile Vodafone and Yahoo! ad-inventory and adverts…
Related News:
Leave a Comment