TransferTo offers top-ups to Africans

Rating: Forges alliances with Shaka in USA

Following our criticism of the Berg Insight banking report here, we’re giving a name check to TransferTo which has just concluded a deal with Shaka Mobile. Africans working and living in the USA can now top up their relative and friends’ mobile phones via TransferTo technology.

Transferring money to somebody’s mobile phone doesn’t just let them chat for longer. Airtime is a powerful bartering tool.

As TransferTo says, “With mobile phones becoming tools of economic empowerment in developing countries, airtime recharge transfer is regarded as a key mobile feature by migrants and their family back home.

Airtime transfer enables immigrants to send several small-value gifts to relatives generating local value for a large number of recipients.”

To perform an international top-up, the sender simply needs to select – by SMS or through the  Shaka web site – the amount denomination and indicate a destination number.

The transaction is then processed securely through the TransferTo platform. Both sender and receiver are immediately notified by SMS.

TransferTo operates a global airtime transfer network interconnecting mobile operators’ subscribers across the world.

According to Eric Barbier, TransferTo’s CEO, “The service has demonstrated high recurrence usage, generated subscriber acquisition opportunities for our partners, and significant contribution to the bottom line.”

In fact, TransferTo has forged alliances with leading mobile operators in most of the countries where their economies are still developing.