UpCode 2d barcodes on Visa Cards
UpCode, announces its launch with the first 2d barcode on Visas. UpCode has started with the Halpa Halli credit cards being the first of its kind that gives you mobile loyalty via your internet enabled mobile phone utilizing the UpCode Reader and the UpCode on the Visa card. Halpa Halli shoppers are now enabled from their Halpa Halli Visa cards in real time with store information and incentives that are being offered by scanning the UpCode on cards.
Halpa Halli Visa credit card with an UpCode on it provides a proprietary loyalty program that provides discounts, promotions, and information. In the future it is possible to integrate also ordering and payments functions.
The UpCode loyalty program operates anywhere at any time, regardless of mobile phone or what country you are in. The Halpa Halli Visa gives its members on the go information that can be accessed easily on the mobile phone.
From the Press Release
Jerald Cavitt CEO for UpCode USA states, “We are proud to include the Halpa Halli VISA to our global arsenal and our proprietary UpCode ‘Mobile Access and Interaction’ Platform (MAI)(TM). I speak for all in stating we are proud to start with such a compelling, interactive program as, Halpa Halli Retail Stores. We believe that our loyalty program represents an added value to the financial institutions by utilizing UpCodes with new innovation in digital distribution with endless possibilities.”
What we think?
So, mobile barcodes are the future and this is proof. Everyone loves a bargain and a loyalty programme, In instances such as this where the barcodes are linked to a Visa code I could see a number of special promotions or links. But what is missing is an MVNO. Mobile barcode companies need to be talking to MVNO’s to revoloutionise mobile, loyalty, calling. Imagine getting discounts on your shopping if you spend more mobile minutes – Tesco and Asda shoppers would LOVE this.
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