Rating: They’ve never taken our advice before, though
So. GoMo News was attending an excellent pre-Xmas event hosted by well-known Public Relations company, Hotwire. Naturally, we ran into a prominent UK mobile analyst who has refused to be identified but he does share a first name with us. Anyway, we got talking about the future of telecoms in the UK and concluded that Vodafone really does need to acquire BT, the UK’s entrenched fixed line Telco. It’s a natural fit for both but then telecoms companies have a long history of ignoring our advice.Let’s look at the synergies. Both are British based companies. In theory, therefore, there shouldn’t even remotely be any kind of cultural shock.
Better still, those within BT who still thought they were public servants (and acted accordingly) are now long gone.
Consequently, both sets of management should be able to understand each other completely.
GoMo News hasn’t even remotely researched where the duplication between the two companies might result in job losses, but we’d estimate there to be minimal areas of cross-over.
One is a world leading supplier of mobile telephony whilst the other offers a secure entry into the domestic broadband and fixed internet access market.
Let’s get this right. Vodafone already sells BT’s broadband and BT already sells Vodafone’s mobile network services. So they are already a perfect match.
There’s even a good precedent for this kind of merger in the UK with Virgin Media. One entity which can sell voice, broadband, mobile and television
Thanks to BT Vision, so could a combined Vodafone and BT. A perfect fit, we say.