March 22nd 2012. According to preliminary calculations, YOC Group closed the financial year 2011 with sales amounting to €33.3 million (2010: €30.5 million) and an operating result of €-3 million (2010: €2.8 million). YOC Group consistently focused their business operations strategy on the core competencies Mobile Technology and Media in the financial year 2011. With this positioning, the company concentrates on the requirements of the market and lays the foundations for further growth and profitability. However, a temporary decline in earnings due to the structural reorganisation and discontinuation of non-core activities has to be taken into account. In the financial year 2011, YOC Group generated sales totalling €33.3 million (2010: €30.5 million) and an operating result amounting to €-3 million (2010: €2.8 million) according to preliminary calculations – this includes costs for the reorganisation and one-off expenses amounting to around €1 million.Sales in the business unit Mobile Technology amounted to €13 million (2010: €18.7 million) in the financial year 2011. The implementation of the strategic focusing also lead to the discontinuing or active termination of activities which are no longer within the core business. Furthermore, extended project durations – particularly in the second and third quarter of 2011 – caused delayed revenue recognition and a strongly increased order backlog amounting to €2.4 million at the end of the year. YOC Group started focusing business operations on the implementation of larger projects with customers for whom the Mobile channel is a strategic growth driver. At the same time, the company continued to increase recurring revenues and licence income.
In comparison, the business unit Media showed an accelerated sales growth with 73 per cent to €20.3 million (2010: €11.8 million). Thus, the business unit’s development was still disproportionately high in the strongly growing future market Media. Due to the takeover of the French subsidiary MobilADdict SAS in the first quarter of 2011 and the successful media units in Germany, Spain, Austria and the United Kingdom, the company could further strengthen the competitive position in Europe. Every second euro of sales in the business unit Media was generated abroad.
The measures adopted within the scope of the strategic reorganisation of YOC Group showed positive effects already in the fourth quarter of 2011: The company generated sales totalling
€10.1 million. The operating result amounted to €-0.5 million. This includes costs for the strategic reorientation amounting to €0.3 million. Sales in the Mobile Technology segment for this period amounted to €3.8 million (Q4/2010: €4.4 million; core business Q4/2010: €3.9 million). In the business unit Media, sales were positively affected by the strong market dynamics and rose to €6.4 million (Q4/2010: €3.4 million) in the fourth quarter of 2011.
With the consistent implementation of the strategic focusing on the business units Mobile Technology and Media, YOC Group laid the groundwork for dynamic growth in the financial year 2011 and therefore expects a positive development of the company.
“We’re planning to further expand our international position in line with the strategic focusing,” explains Dirk Kraus, CEO of YOC AG. “Thus, we pave the way for further growth in the core business.”
The audited figures will be published together with the Annual Report 2011 on 26 April 2012