Category Archives:
google

true native advertising campaign - warner Native advertising campaign for Google Voice developed by Mapp Media

In conjunction with Essence Media, Songkick & MapMyFitness

A brand new, interactive native advertising campaign for Google Voice has been launched by Mapp Media . The campaign has been developed in conjunction with Essence Media and in partnership with Songkick and MapMyFitness. It pulls in information that is relevant to the user depending on the user’s environment and location. The Mapp Media campaign targets users according to factors such as context, location and interests. For example, when a music fan is on the O2 Venue page, the Voice Search ad prompts the user to ask for the best route to the O2 or which bars are in the O2. Continue reading

perhaps wonPyo hong has the answer? Samsung drops availability of bada apps thru new store front

Handset vendor renames its store to Galaxy Apps Store

It seems that Korea’s Samsung Electronics has decided to re-launch its online app store as Samsung Galaxy Apps – obviously to pump up the Galaxy brand. One change is that there will be a specific section on the new app store just for Galaxy devices named ‘For Galaxy’. You should only be able to see this section if you possess a Galaxy device. The company appears to be encouraging developers to create Galaxy apps using its own SDKs [Software Developers Kits]. At the same time, Samsung has apparently decided to drop direct support for its own mobile OS – bada, on the new store. Its about as clear as mud what will happen for those who still want bada os apps. Where will they go? Continue reading

former tag man patrick pruniaux Apple poaches F1 watch maker exec for iWatch

Speculation about Tag Heuer’s Patrick Pruniaux hiring

Tag Heuer which is perhaps best known for its luxury F1 (Formula One) watches and part of luxury goods group LVMH has announced that one of its execs, Patrick Pruniaux, is leaving the company today, July 7th 2014, to join Apple. This adds to rumours that the Cupertino-based company is readying itself to launch into the wearable technologies sector. With all the bets being on an iWatch smartwatch. It also fuels speculation that Apple might be pitching the iWatch right at the top of the luxury watch price bracket. Especially since it has already hired execs from Burberry, Angela Ahrendts, and Yves Saint Laurent’s Paul Deneve. Continue reading

850% increase in sign-ups - betram London cabbies spark 850% rise in Uber downloads

Instead of blocking Trafalgar Sq cabbies should promote Hailo

In an ironic twist, Brit black cab drivers in London probably wish that Brussels had intervened in the UK for once. As we reported back in April [2014] – ‘Brussels court rules Google-backed Uber taxi app illegal‘ the Belgians made Uber illegal in their own capital. The Uber app, backed by Google and Goldman Sachs, links up customers with private cabs whose owners don’t comply with strict licensing rules. Unlike London’s black cab taxi drivers. So cabbies protested against the app in Trafalgar Square this week. The net result? According to Uber UK’s general manager, Jo Betram, “We’ve seen an 850 per cent increase in sign-ups week-on- week.” Own goal for black cabbies, then. Continue reading

Rummage touts itself as ripe for Nokiasoft acquisition

We think that Google might be more interested

A UK-based software company called Computer ConQuest reckons that its software is ripe for acquisition from the new behemoth which is Nokiasoft – a term which it reckons has been coined by former Nokia chief, Stephen Elop. Apparently the company claims that Elop has suggested that neither ‘Microsoft Mobile’ nor Nokia will be the long-term brand names that consumers can expect to hear. Which is, of course, interesting. The company also maintains that the emergence of smartphones as devices utilised by millions of people o na daily has made information accessible with just a few clicks of the finger. So what has Computer ConQuest done to combat this situation. Launched a program – Rummage that only runs on Windows 7 (for PCs). Eh? Continue reading

Rachael_dane Guest Post: Motorola’s Moto G – more value than the price

Designed for emerging but doing well in developed markets

by Racheal Dane, a blogger & marketer who works with StealthMate

Motorola may have been targeting the market in the developing countries with the Moto G, a budget variant of Moto X, but this mobile phone shows a lot of promise and the chance to make an impact even in developed countries. There is plenty to love about the budget phone, being offered at under $200 across the globe, though there are some compromises that users may want to settle for. Continue reading

firas saeddadin Firas Saedaddin joins Yoose as regional head for EMEA

Mobile ad platform sees big opportunity to tap into this emerging market

A seasoned mobile media veteran with more than 15 years of international expertise in both telecommunications and enterprise communications, Firas Saeddadin has joined YOOSE as regional head for Europe, Middle East and Africa [EMEA]. The YOOSE mobile advertising platform broadcasts in-app display ads through an extensive global network of smartphone apps and sites. Prior to joining YOOSE, Firas was the service assurance domain lead for Alcatel-Lucent’s IP Platform Group. The appointment is part of in YOOSE’s strategic plan for full-scale expansion into the EMEA region. Continue reading

android_settings_menu Google thinks that AdMob is a dirty word

GoMo tardily finds how to disable keyboard offensive word blocking

Here at GoMo Towers we were shocked to find that Google’s Android mobile OS has been trained to omit the word AdMob by its offensive word blocker. The same applies to other Google owned words like ‘Chromebook’ and ‘Zagat. Which seems strange since Google acquired AdMob – the mobile ad company, as long ago as 2010. However, it seems we are way behind the times because back in December 2013 Wired traced the omission of words like AdMob back to a 165,000 word dictionary in Android 4.4 (KitKat) here. At least GoMo News has discovered how to turn the facility off. Continue reading

Contextual_services Moto fans should install Contextual Services

A good idea for increasing the Motorola’s location detection

The other day a little message popped up on our loan Motorola G indicating that a custom facility for Motorola Android handsets needed an update. It’s called Motorola Contextual services. We read the benefits derived from installing the updated version and they were – “Added support for location detection and improved driving detection using audio.” Sounded intriguing especially since the software is designed to work with the Motorola Assist and Motorola Touchless Control apps. It also shows that Google is still working away at improving the Motorola brand even though it intends to sell the division to Lenovo. Continue reading

runaway growth in smartphone usage - leyland Bango launches Operator Billing for app stores in Africa, LatAm and the Middle East

Focuses on expanding payments in the new smartphone economies

Press release

May 13th 2014. Mobile payment leader Bango has announced continued momentum in 2014, confirming its growing influence as the global platform that connects app stores with Direct Operator Billing (DOB). Since the beginning of 2014, Bango has launched additional DOB for app store partners with Saudi Telecom and Mobily in Saudi Arabia, Mobinil in Egypt, Telkom in South Africa, Telefónica in Mexico and Telenor in Hungary. In many cases these are brand new DOB deployments, the first time the operator has enabled charge-to-bill for app stores. DOB gives customers the ability to charge the cost of a digital purchase to their phone bill, in just one click. Continue reading

motorola_lenovo Apple and Google/Motorola to stop suing each other

Nothing about Apple vs Samsung though

In a statement release through Reuters here, last week [May 2014], Apple and Google’s Motorola Mobility unit have agreed to dismiss all the current lawsuits that exist directly between the two companies. Now that might sound that all of those futile court cases are a thing of the past but it’s not. There’s no mention of any end of the battle between Samsung and Apple over the iPhone. We reckon that the biggest winner out of all of this is going to be China’s Lenovo which is expected to take the Motorola Mobility handset business of Google’s handset – leaving the search company holding the old Motorola patents. Continue reading

Motorola_E Introducing Moto E & Moto G with 4G – smartphones priced for all

Press release

May 13th 2014. Motorola was the first company to bring consumers the cellular phone (DynaTAC)*, the flip phone (MicroTAC) and a really, really thin featurephone (RAZR). Now the company wants to radically transform the mobile industry once again by making quality smartphones that can do great things – available to practically everyone. Nine months ago [2013] Motorola launched the Moto franchise and flagship Moto X, which brought new value to smartphone buyers through exclusive experiences like Touchless Control and Moto Maker, and the fastest software upgrades in the industry. Then the company introduced Moto G, an exceptional phone at an exceptional price and now the best-selling smartphone in Motorola history. Continue reading

Scandit_glass Latest version of Scandit SDK supports Glass

Android SDK incorporates Pick by Vision for Google Glass

Scandit has launched the new version (4.0) of its barcode scanner SDK for the Android platform. This SDK incorporates dynamic features including full-screen scanning, further improvements to its unique blurry scanning functionality and optimized support for all Android devices – even including Google Glass. The comapny argues that the SDK 4.0 represents the next generation in barcode scanning – delivering unparalleled scan performance to a wide range of business sectors from retail and logistics through to manufacturing and healthcare. Continue reading

janrain_social Google’s single logon pays off in social logins share

Google continues to steal market share from Facebook

Google has increased its share of social logins according to a new report from Janrain. The company says this is likely the result of unifying all of services under a single Google login identity. Now that there’s a a single login for Gmail, Android, and the Play Store, this is helping Google+, YouTube and Drive. Curiously, Yahoo! has moved to stop consumers logging into its services using a Google (or Facebook) identity. Continue reading

mobango_logo Nokia X may break Google’s strangehold with Play

Nokia promotes its own Store plus 4 others

Whilst some others prefer to call it a ‘forked’ version of Android and GoMo News describes it as the Android Open Source Project [AOSP], however you describe the Nokia X’s OS – it doesn’t offer access to standard Google services. And the most important of these is, of course, Google Play which is the new name for the old ‘Android Market’. So where do Nokia X owners find their Android apps, then? Short answer is that Nokia has created its own Android app called ‘Store’ and that takes you to its entirely separate app store for AOSP based devices. Plus four other independent apps stores. Continue reading