Category Archives: Mobile Marketing
Here’s your Tuesday round-up of the hottest mobile marketing stories from across the globe.
In this edition we look at how the Oscars are driving demand for mobile content, Motricity’s new president of mobile marketing, mobile and social industry growth in the UK and more… Continue reading
The world’s leading location-based mobile marketing and advertising company, is looking for a smart, energetic and organized candidate to help support the rapid growth of the business in the UK and Europe.
Google recently released Real-Time Insights Finder -fast, free marketing tools to help you data mining in real time. Don’t just guess anymore, know how it works!
The Google video below will describe more
One more, if you were surprised by seeing scarly detail from google search, here’s the reason. Google search has been changed, more persnalized: personal results, profiles in [...]
Blyk has seen its audience base increase from 1 million to 4 million in 2011
The audience growth is proof of the Blyk media concept, which can be explained in multiple ways:
1. Reduction of churn
Blyk Media is reducing churn of the operator customer base. In India, we have seen a 48 % churn reduction with Continue reading
Red Loop Media has just come out of stealth mode. Red Loop is a US firm but its first sale is in China – which is interesting. The company must be trying to make carve a niche for itself in the international rather than local sphere. Continue reading
Rating: Sweet… but minty
Confectionary company Tic Tac mints is creating a super powered online, mobile, FaceBook and AR marketing campaign as part of a new Shake It Up campaign.
The company will offer an Augmented Reality mobile application. The app will allow users to interact with the mints themselves and get a daily dose of Shake It Up tips and tricks.
The campaign has several spheres and will also have a strong online and especially Facebook promotions. The mobile aspect is a Tic Tac Viewr application which sounds pretty interesting. Unfortunately, I couldn’t find a video of it just yet though. Continue reading
Grab local customers with social check-in apps!
I didn’t fully understand what LBS(Location Based Service) is when I studied GIS(Geographic Information Service) at my college back in 2002. If I knew how much it would affect in our lives, I might not have changed my major. Approximately a decate later, now, LBS is ubiquitous especially in our smartphone. Mobile marketers [...]
Dear smart marketers, let’s use QR Codes for our marketing in this year 2012! Here are 10 creative ways to use QR Codes for marketing.
According to comScore, 20.1 million mobile phone owners in the U.S. used their devices to scan a QR code in the three-month average period ending October 2011. In the big scheme of things, [...]
If you don’t want to leave your trace on others’ computers, use QR Codes to log in instead of entering email and password. Google now enables users to access their account with QR Codes.
Do you sometimes worry that your Google account may be compromised when you log in via a public terminal, a client’s network or [...]
It’s election time! Do you want to keep yourself updated all the latest news and polls? Here’re 5 Top iPhone Apps for election coverage. Hope this will help your right decision…
There are a quite a few apps geared towards the elections, but the iDemocrat and iRepublican are simple apps that allow you to show [...]
As mobile advertising is growing faster than ever before, it is inevitable to have your own unique mobile strategy to stand out. Here are some tips result-based marketers should do for mobile campaign.
Create a Shorter Process
Less time and less hassle translate into more conversions. This is especially true in the mobile realm, where campaign success [...]