Consumers being driven crazy by Samsung’s product release cycle

37 smartphones during 2013 with 15 different screen sizes
>by our Indian correspondent,  Asif Shaik


check out the galaxy star pro duos

As of 2013, globally Samsung still has the largest market share for smartphones  (31.4 per cent), according to IDC . The Korean manufacturer also stands behind Apple as the second largest tablet PC vendor (20.4 per cent), IDC says. A major part of Samsung’s success can be put down to Android; marketing; and its secret motto to have a smartphone/tablet offering at every price point and at every common screen size. However, Samsung’s product releases are now getting out of control – gone are the days when spending more on a smartphone translated to a meaningful upgrades in terms of overall hardware and/or software.

Instead of upgrading all the key features of a specific product, Samsung is releasing multiple devices with only a couple of minor upgrades whilst simultaneously downgrading other features.

For example, Samsung has recently released the Galaxy S Duos 2 that has better video recording quality and a newer version of Android than the Galaxy Core.

However, it is a downgrade in terms of internal storage space; RAM; screen size and battery capacity.

This would not justify the S Duos 2 as an upgraded device, considering the fact that it is priced higher than Galaxy Core.

Additionally, the Samsung Galaxy Core Plus and the Samsung Galaxy Core Advance have only slight differences in internal storage and battery capacity.

It’s a similar case with Galaxy Trend 2, Galaxy Star Pro Duos (check out the Pro Duos on and Galaxy Ace as well as Galaxy Young and Galaxy Fame.

Indeed, Samsung has released no fewer than 37 smartphones during 2013 with 15 different screen size variations and 20 different processor variations (including SoC architectural changes). Even Micromax is following Samsung’s strategy.

A trend which is popular these days is releasing ‘mini’ versions of flagship devices. The original idea of the ‘mini’ version was decreasing screen size and battery, keeping all other features intact.

But most of ‘mini’ smartphones are downgraded in every feature, making it unworthy of the ‘mini’ tag.

HTC’s One Mini and Samsung Galaxy S4 Mini are lower spe’ed than previous year’s flagships such as HTC One X and Samsung Galaxy S3 respectively, which ruins the whole point.

Only Japan’s Sony and China’s Gionee seems to be doing justice to their ‘mini’ versions with the release of Xperia Z1S and Elife E7 Mini respectively.

The ideal for upgrades would be to upgrade everything as price goes up. If Samsung continues this mayhem, chances that consumers would grow uninterested in the brand and switch to other brands such as Apple, Sony and Xiaomi.

About Asif Shaik

Asif Iqbal Shaik is a consumer electronics expert and computer science graduate turned technology Blogger. Asif is obsessed with gadgets, games, internet and technology brands. He is known as ‘gadget guru’ amongst his friends. He works for the Indian mobile phone price comparison web site,
This article was published in HTC, India and Asia Pacific, Micromax, Mobile Devices, Samsung, Sony, india and tagged , , , , , , , , , , , . Bookmark the permalink.

3 Responses to Consumers being driven crazy by Samsung’s product release cycle

  1. I still think the S3 the best ever produced by Samsung I’ve still not utilised its full features. The price has come down but it is still way ahead of the Apple 5s.

  2. Ryan More says:

    Hi Parambir, I think Galaxy Note 3 is much better than S3. Note 3 is latest and is fastest mobile from Samsung ever.

  3. Pingback: Consumers being driven crazy by Samsung's product release cycle | Phone mamas

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