Mobile barcode roundup: Google launches scanning app for Android

Google has upgraded it’s Product Search service, which launched recently, with a barcode scanner. In addition to being able to search by product name, the search engine can now scan the regular Universal Product Code (UPC) that you’ll find on any product, and connect you to on-line price comparisons, reviews and product details.

Google has certainly made this easy to access for Android users. You just need to go the Google mobile site, select the “Shopping” section and there’s a barcode scan button right there:

Clicking that button installs the barcode search function onto your phone. It works in a familar way – a red line appears on your screen, and you simply place that line over the UPC with your camera. Then Google retrieves information and displays it for you!


From the Google blog:

“Today, barcode scanning works best for products like electronics, books, movies or video games, but we’re working on adding more barcodes for other items. Of course, if your scan does not return a result, you can always type in the product name just as before.”

What we think?

This is a nice little service – theoretically, it’s fast enough that using it while in an actual shop would be possible. Used correctly, it could save a lot of money on shopping. Although, as we reported at the start of March, Shopsavvy already provides this service admirably. Although it’s possible that Google might blow Shopsavvy out of the water due to name recognition.

About Cian O' Sullivan

Ace reporter, Cian, has moved on from GoMo News. He is currently the office manager for Photocall Ireland - Ireland's premier news and PR photography agency. You can check out the site at If you want to contact him directly about anything, Cian's new email is cian at photocallireland dot com.
This article was published in Mobile Content, Mobile OS, Mobile applications, Mobile barcodes, google, mobile news and tagged , , , , , , , , , , , . Bookmark the permalink.

2 Responses to Mobile barcode roundup: Google launches scanning app for Android

  1. Cian: thanks for the update. As it so happens there are other opportunities for barcode scanning that helps consumers with shopping decisions. I am on the development team of a mobile phone application that makes use of barcode scanning. The application is called RecallCheck and it allows a consumer to scan a barcode and determine if the item scanned has been recalled by the FDA. You can see details at The application is convenient, fast, easy to use, and very inexpensive.

    Best Wishes,

  2. Pingback: iPhone/Android App Idea: Grocery Comparison | johnrhopkins

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