Calgary, AB —June 3, 2010—Multiplied Media Corporation (TSX:V MMC) (the “Company” or “Multiplied”), a leading provider of mobile local search services, today announced over 22.8 million search queries were conducted utilizing the award-winning Poynt application during the month of May.
Poynt is a convenient and timesaving application that connects iPhone and BlackBerry® smartphone users to local businesses, movies, retailers, restaurants and people as well as providing the best gas price and weather information. The free application helps users to discover their local area whether at home or traveling. Poynt is currently available in the United States, Canada, the United Kingdom, France, Italy, Spain and Germany.
“Over 22 million search queries in one month is a fantastic achievement for Poynt,” said Andrew Osis, CEO of Multiplied Media. “iPhone and BlackBerry users are not just letting this app sit on their phone, they are utilizing it at a phenomenal rate. The number of searches conducted each month is rapidly increasing as smartphone owners integrate Poynt into their daily lives.”
The Poynt application takes users from inspiration to action, enabling iPhone and BlackBerry owners to not only search the area around them, but to also view movie trailers and show times, book dining reservations, view directions on a map, click-to-call a business or view a website. Poynt for iPhone additionally provides users with Poynt360, a unique augmented reality feature that displays search results over live images of the surrounding environment as viewed through the iPhone’s camera, providing the user with a powerful augmented local search experience.
Poynt is a free application and is now available to iPhone and iPod Touch users in Canada and the United States. Poynt is also available for BlackBerry smartphones on BlackBerry® App World (http://www.blackberry.com/appworld) or via Over the Air download at m.poynt.com.
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