Tag Archives: mobile charity

Givey, Givey, Givey a mobile fundraiser after midnight?

Here at GoMo News we love fundraising! So we are quite excited about the fact that Givey, a new fundraising tool allowing users to make gift-aided denotations to charity on Twitter or other social media – has launched.
Continue reading

Posted in Mobile applications, mobile news, mobile payments | Tagged , , , , | 1 Comment

Japan drives another surge in mobile charity

A new force really has emerged when it comes to disaster relief. A recurring motif over the last year and a half has been the use of mobiles to gather much-needed funds when disaster strikes – and the on-going crisis in Japan has been no different. Today, two stories have emerged about using mobile to gather disaster relief for Japan, in the aftermath of the earthquake. Continue reading

Posted in mobile money, mobile news | Tagged , , , , , , , | 1 Comment

Mobile charity: GetJar teams with The Salvation Army

One of the most prestigious charity organizations in the world has teamed up with one of the biggest app stores, to launch a “social justice” application. The Salvation Army is launching the Daily Cup application in association with GetJar and DIDMO. Continue reading

Posted in Mobile Ad&Mktg, Mobile Content, Mobile Marketing, Mobile applications, mobile news | Tagged , , , , , , , | 2 Comments

Mobile Money: Txtlocal launches Charity Short Code in the UK

The use of mobile phones as a way to donate to charity is pretty much now a proven business model. First attracting major public attention during the Haiti Disaster earlier this year, more and more “mobile giving” options have launched. Today, we see another launch in the UK – from SMS marketer Txtlocal. They claim their major differentiator is that the charity gets the entire amount donated through the SMS; there is no slice taken by Txtlocal or certain mobile operators.
Continue reading

Posted in Mobile Messaging, mobile money, mobile news | Tagged , , , , , , , , | 3 Comments

Using mobile barcodes for charity this Christmas

Earlier this year, after disaster struck Haiti, something interesting happened in the mobile industry. For the first time, mass attention was brought to the idea that mobile phones could be used to send money to charities. Canadian company Mobio claims that using mobile barcodes to donate to charity has a lot of advantages over using SMS, and has just launching a major QR Code campaign across Vancouver with Union Gospel Mission. Continue reading

Posted in Mobile applications, Mobile barcodes, mobile money, mobile news | Tagged , , , , , , , | 2 Comments

The Red Cross places its faith in mobile payments for charity

When Haiti was hit by a massive earthquake in January of this year, relief organisations around the world sprang into action. But more than ever before, the Haiti disaster showed how mobile can be used as a channel for donations. And mobile charity mGive impressed the Red Cross so much that the two organisations will be working together around the world. Continue reading

Posted in mobile money, mobile news | Tagged , , , , , , | 2 Comments

MXit mobile marketing, safe sex and child protection at the World Cup 2010

I just read this great article on the World Cup and its impact on South Africa. In the middle (see text below) it highlights a mobile marketing campaign from MXit

I love this as it shows how mobile use is more than just goals and gossip on football stars or other mobile entertainment.. it can save lives. Continue reading

Posted in Mobile Ad&Mktg, Mobile Agencies, Mobile Marketing, Mobile Messaging, Mobile applications, mobile news | Tagged , , , , | 1 Comment

Mad Mobile Oil Spill Relief SMS Donation

This week Mad Mobile partnered with mGive to power the “Oil Spill Relief” mobile giving SMS text message donation campaign to raise money to aid in the cleanup of the BP Oil Spill in the Gulf of Mexico.
“As a Gulf company it was important to us to use the mobile channel to raise money to [...]

Posted in Press Release | Tagged , , , , | 1 Comment

Virgin Mobile USA extends Free I.P. Program for Lady Gaga US Monster Ball tour

Fans Can Once Again Volunteer to Help Homeless Youth and Earn Free Tickets to Lady Gaga Concerts
WARREN, N.J., May 26, 2010 (BUSINESS WIRE) –Virgin Mobile USA announced today that it will extend the popular “Free I.P.” volunteer program to its continuing title sponsorship of the explosive Monster Ball Starring Lady Gaga Tour this summer. Free [...]

Posted in Press Release | Tagged , , , | 1 Comment

SMS vs. barcodes in the mobile charity arena

barcode-walletHere’s an interesting one – GoMo News published a piece yesterday on how 2d barcodes are getting into the mobile charity space. Mobile giving has become much more high-profile this year, since it was so useful in Haiti. Since we published the story yesterday, we’ve been in contact with Canadian barcode provider Mobio – which feels there’s a lot to be said for using barcodes instead of SMS when it comes to giving. Continue reading

Posted in Mobile Devices, Mobile barcodes, mobile news, mobile payments | Tagged , , , , , , , , , , , | 5 Comments

Mobile advertising supergroup forms for Haiti charity

iphone-mobile-charity-red-crossSome of the biggest names in the mobile advertising industry have today announced a group effort to help relief fund-raising in Haiti. AdMob, Eyeblaster, Jumptap, Microsoft Advertising, Millennial Media, Ringleader Digital and more have grouped together – thanks to efforts from mobile agency Mobile Accord. Continue reading

Posted in Mobile Ad&Mktg, Mobile Agencies, Mobile Marketing, mobile news | Tagged , , , , , , , , , , | 3 Comments

Haiti disaster proves how good a channel mobile is for charity and disaster relief

iphone-mobile-charity-red-crossAt a mobile money conference in Los Angeles last November, I had the chance to talk to Jim Manis, CEO of Mobile Giving. He spoke about how charities tend to view mobile as a once off “strategy” for donation, rather than as a channel through which long-term donors can be acquired (see the full interview here). But the success of mobile as a channel for sending to the victims of the Haitian earthquake could be the turning point that changes peoples minds. Mobile really can be used to help people all over the world, every single day. Continue reading

Posted in mobile news, mobile payments | Tagged , , , , , , , , , , | 2 Comments

Response to haiti earthquake relief via mobile giving at all-time high REACHING $7 MILLION IN DONATIONS

In 36 hours, donations made via mobile phones for Haiti Earthquake Relief have surpassed $7 million across all the short codes managed by the Mobile Giving Foundation, a non‑profit organization dedicated to helping other non-profits raise funds through mobile.
This amount represents a mobile-giving record for funds raised for a single cause. But there is [...]

Posted in Press Release | Tagged , | 1 Comment