Tag Archives: mobile shopping
Retail landscape will change permanently after this Xmas
Rating: mPowa’s prediction for retail in 2013
Although Boxing Day [2012] is expected to have been the UK’s biggest day in terms of online sales, major retailers – such as Amazon, John Lewis and Tesco, have started their online sales earlier than previous years. “This year [2012] has been more competitive than any previous year. Conditions on the High street have been the fiercest and most challenging yet,” argued Dan Wager, CEO of mPowa. He claimed the current UK retail environment has led to aggressive discounting right across the board- for both online and offline retail. Continue reading
Posted in mobile payments, mobile shopping, retail
Tagged Begbies Trainor, Dan Wager, mobile shopping, mPowa, retail, UK
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Most retail sites still not optimised for mobile
Rating: Yet mobile shopping will increase 50% in 2 years, says Juniper
Growth in number of mobile shoppers is constrained by the fact that a majority of retailer sites are still not optimised for mobile browsing, registration or purchasing, a new report from Juniper Research has found. According to Dr Windsor Holden, the report’s author, “Consumers increasingly expect to be able to buy their products and services via their smartphones and tablets. Companies which do not offer this option face falling behind their competitors.” Nevertheless, mobile shopper numbers are set to Increase by 50 per cent over the next two years, Juniper predicts. This will take user numbers to 580 million by Q1 2015, up from 393 million this year [2012]. Continue reading
Posted in Mobile Stats, mobile shopping, retail
Tagged Juniper Research, mobile shopping, retail, Windsor Holden
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Westfield mobile shopping mobile search
Westfield Shopping App……. Yikes. A simple mobile search app that I like. Its from Westfield and Google, the video explains it all and its every woman’s dream.
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Posted in Mobile Ad&Mktg, Mobile Search, Mobile applications, mobile news, mobile shopping
Tagged google, Mobile Search, mobile shopping, westfield
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Mobile technology can transform real life into gaming
If on-line gaming has taught us anything, it’s that people really love achievements. Even if they’re not actually useful for anything other than showing off, there’s a sense of accomplishment in getting a difficult achievement. This makes it an addictive prospect for many gamers This article was inspired by a comic strip (see below), but it’s genesis lies in real-life trends that show how mobile can take points-earning and achievements out of gaming and put them into your life. Continue reading
Posted in Games, Mobile Devices, mobile news, mobile shopping
Tagged achievements, gamification, location, mobile games, Mobile Gaming, mobile shopping, points, Rewards, shopkick
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Mobiles becoming pivotal for weekend shopping
Massive on-line movie community Flixster has released some interesting stats about mobile shopping – seems like an odd match, doesn’t it? Why is a movie site researching mobile shopping? Because Flixster was looking at the way that people plan their weekend trips to the cinema, and it found that mobile devices are becoming far more central to that process. Continue reading
Posted in Mobile Ad&Mktg, Mobile Marketing, mobile news
Tagged cinema, flixster, mobile, mobile advertising, Mobile Marketing, mobile shopping, movies
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eBay buys Magento, complements its mobile strategy
eBay has made another acquisition today, in the form of ecommerce provider Magento (which is a bit too close to Magneto for me to be entirely comfortable with). While Magento has a pretty broad remit in terms of electronic commerce, we’re more interested in what it does on mobile, and it will mean for eBay. Continue reading
Ambistar Ventures acquires WandandFound.com LLC – mobile advertising company
Ambistar Ventures today announced the acquisition of WantandFound.com LLC, the Austin based social shopping and mobile advertising company. Under the terms of the transaction, WantandFound.com shareholders receive cash and maintain a minority equity stake in the newly funded company.
With the acquisition and fresh funding, WantandFound.com will be better positioned to roll out its enhanced local [...]
Posted in Press Release
Tagged mobile advertising, Mobile Marketing, mobile shopping
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How much does mobile marketing really affect shoppers?
Nielsen and 4INFO bridge the gap between advertising and shopping
Today see’s the launch of a very interesting service from the realms of in-store marketing and mobile measurement. Mobile advertiser 4INFO has joined forces with marketing and measurement powerhouse Nielsen Catalina to provide advertisers with real results on how many sales have been driven by their mobile advertising efforts. Continue reading
Posted in Mobile Ad&Mktg, Mobile Marketing, mobile news, mobile shopping
Tagged 4info, advertising, marketing, mobile, mobile advertising, Mobile Marketing, mobile shopping, nielsen, privacy, shopping
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Mobile shoppers prefer not to use their PCs
Global mobile advertising and entertainment network InMobi has released some stats looking at mobile shopping. Amongst mobile Internet users, their phones are a much more popular device to use for shopping than computers. Continue reading
Posted in Mobile Devices, mobile news, mobile shopping
Tagged computer, inmobi, mobile, mobile device, mobile phone, mobile shopping, pc
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In-store mobile apps could be key to future shopping
How would you like to be able to design your own custom, Italian shoe on an interactive touch-screen, while standing at the checkout in your shoe store? A new iPad application for Oliver Sweeney from mobile developer Mobikats is exploring the possibilities for in-store apps to enhance the shopping experience. Continue reading
Posted in Mobile applications, mobile news, mobile shopping
Tagged iPad, mobikats, mobile, mobile app, mobile application, mobile shopping, oliver sweeney, shoes
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Can Time Bomb take on Groupon? I doubt it!
With a tag line like “the Deal of the Day is so yesterday“, Time Bomb is sending a pretty clear message. It’s a mobile deal company, and even before it’s April 1st launch, it is coming after Groupon. What kind of chance does it have? Continue reading
Posted in mobile coupons, mobile news, mobile shopping
Tagged daily deals, groupon, mobile, mobile coupon, mobile deals, mobile shopping, shopping, time bomb
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Debenhams finally embraces Android… and Nokia?
Last October, we reported on the launch of the Debenham mobile shopper app – however, as we noted at the time, it was very quiet about the fact that it was only available for iPhone. Today, the news has crossed the wire that the application is now also available for Android and Nokia owners. Continue reading
Posted in Mobile applications, android, mobile news, mobile shopping, nokia
Tagged android, Debenhams, mobile app, mobile application, mobile shopping, nokia, Windows, windows phone 7
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