Tag Archives: Proxama

Guest Post: The absence of NFC on the new iPhone is not a blow for the industry

by Miles Quitmann, md with Proxama

It’s telling that the absence of NFC on the new iPhone 5 hasn’t been much of a surprise to those of us who have observed Apple’s progress in this area. And Yes, it would have been great if Apple had included NFC; but is that really going to obstruct the march of NFC? We don’t think so. The vast investment in NFC mobile contactless payments and services is not going to wane. And with the NFC-enabled Android, Windows 8 and RIM handsets dominating the smartphone market are we going to see clear water emerge between them and the iPhone? NFC is going to progress at a pace without Apple. This could be Apple’s loss. Continue reading

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iPhone NFC marketing campaigns to be available through Proxama’s TagCenter app

Using DeviceFidelity In2PayR iCaisse4X NFC

Press release

June 21st 2012. Proxama, the leading provider of near field communications (NFC) mobile wallet and mobile marketing technology, has announced that it will soon be able to deliver NFC marketing capability to iPhone users through its unique TagCenter NFC app. Proxama has partnered with DeviceFidelity. It is using the new iCaisse4X NFC battery pack sleeve, which can transform the iPhone 4S and the iPhone 4 into fully capable NFC devices. The sleeve will allow iPhone owners to download and use TagCenter to participate in NFC marketing campaigns. Continue reading

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Isobar Create London offers prize to NFC app developers

Rating: Google’s lead NFC engineer is speaking

Claiming to be the UK’s first NFC hackathon – ‘Isobar Create London’ – together with O2,will award one winning team a £10,000 kickstarter fund courtesy of Proxama, a developer of near field communication (NFC) proximity marketing technology. The digital communications agency, Isobar, has teamed up with O2 to launch this UK event which builds on the success of previous Isobar create events held in Boston and San Francisco. Isobar Create London is to be held over a 36-hour period from 8am on Saturday March 24th to 8pm on Sunday March 25th 2012. Continue reading

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Nokia ties up with Proxama over NFC

Much as we predicted at MWC 2011 here, Nokia is getting very heavily into NFC via its C7 handset. Now NFC specialist, Proxama, has announced that it will be collaborating with Nokia to develop NFC applications starting with the Nokia C7. The announcement fell short of saying that Proxama’s TagCenter application will ship pre-installed in the C7 but that’s the implication. Continue reading

Posted in Mobile applications, Mobile barcodes, NFC, nokia | Tagged , , , , , , , , , | 1 Comment

Remote NFC management is the future

Rating: So say Proxama and Aconite
An ability to control NFC applications in the field will be critical to both consumers and service providers, According to Proxama and Aconite.
At the forthcoming Cartes and Identification 2008 show the pair will illustrate how useful remote management of NFC can be. Whether customers wants to cancel the payment application  [...]

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